All images and characters are copyrighted by Jason Dove or another specified party.

Monday, January 27, 2014

Target Halloween Promo







I know it seems weird posting Halloween images in February but,  I have been crazy busy since November with my full time job at American Greeting and part time job freelancing.
This promo consisted of 12 designs in all.  I am only posting the images I worked on.  Being an Illustrator for American Greeting means that you have to be able to replicate a lot of techniques and styles.  Well,  maybe you don't have to have a lot of techniques and styles but,  it definitely makes you a more valuable resource.
As for the technique,  I used Photoshop with traditionally painted textures.  I shared these textures with the other artist working on this promo so, the technique kept a visually consistency throughout all of the designs.
As for the style,  the character's are a little more edge than I normally illustrate but,  I like changing things up from time to time.